Phoebe Gates' Retail App Draws Scrutiny Over Web Cookies
Bloomberg technology editor Olivia Solon says Phoebe Gates' shopping startup, Phia, appears to overwrite affiliate tracking cookies, potentially redirecting sales commissions from publishers and influencers
Bloomberg technology editor Olivia Solon says Phoebe Gates' shopping startup, Phia, appears to overwrite affiliate tracking cookies, potentially redirecting sales commissions from publishers and influencers without users intentionally engaging with the service. She says Phia has acknowledged and fixed the issue, while questions remain over whether the behavior was intentional and what legal or financial consequences could follow for its affiliate partnerships.
More on Bloomberg Television and Markets Like this video? Subscribe and turn on notifications so you don't miss any videos from Bloomberg Markets & Finance
Visit for business news & analysis, up-to-the-minute market data, features, profiles and more. Connect with Bloomberg Television on Connect with Bloomberg Business on TikTok Reddit
More from Bloomberg Bloomberg Radio Bloomberg Surveillance Bloomberg Politics Bloomberg Originals Watch more on Bloomberg Technology Bloomberg Originals Bloomberg Quicktake Bloomberg Espanol Bloomberg Podcasts
The BriefWire