Fox Will Buy Roku In Deal Worth About $22 Billion
Bloomberg Intelligence media analyst Geetha Rangananthan says this deal makes a lot of strategic sense because it gives Fox more of a gateway into streaming
Bloomberg Intelligence media analyst Geetha Rangananthan says this deal makes a lot of strategic sense because it gives Fox more of a gateway into streaming. The acquisition will create the third-largest player in the US television market by share of viewing, spanning broadcast, cable, local and streaming, the companies said.
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