The 'Monster' In Indian Cricket: Aakash Chopra's Scathing Assessment On Paid PR Campaigns And Rumours Spreading

Key points

• "News gets planted nowadays.
• It has happened many times.
• Sometimes they do it through a journalist who they are friends with.
• It is part of a PR campaign.
• Three-four people plant it and then the social media cycle, the monster, it takes over.