Published: June 5, 2026 β’ 10:29 PM IST Β· Updated: June 6, 2026 β’ 6:12 AM ISTBy TheBriefWire Editorial Team
Key points
In this article AAPL Follow your favorite stocks CREATE FREE ACCOUNT watch now Apple heads into next week's Worldwide Developers Conference with its stock near record highs, iPhone momentum improving and one unresolved question hanging over Tim Cook's final developer conference as CEO: Can Apple finally deliver the artificial intelligence experience it promised two years ago?
The expected centerpiece of WWDC is a major overhaul of Siri, Appleβs long-criticized voice assistant.
Analysts expect Apple to show a more powerful version of Siri with a standalone chatbot-style app, personal context, on-screen awareness, the ability to handle multi-step commands and deeper routing to outside models, potentially including Google βs Gemini.
For investors, WWDC is a test of whether Apple Intelligence can become a real iPhone upgrade driver β and justify a valuation that already assumes Apple can remain the device of choice for consumers accessing AI, regardless of which model they use....