Published: June 5, 2026 โข 6:59 AM IST ยท Updated: June 5, 2026 โข 9:35 AM ISTBy TheBriefWire Editorial Team
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Baek Jong-won /Photo=NEWS1 Entertainer and food business executive Baek Jong-won, CEO of The Bon K, will return to YouTube after a one-year break.
Baek Jong-won plans to focus on delivering Korean food culture in an easy and fun way through cooking content on the "Baek Jong-won" YouTube channel, while also introducing Korean cuisine to overseas users.
Baek Jong-won declared a suspension of activities in May last year due to over 170 complaints and reports filed by certain civic groups, YouTubers, and users of community sites since shortly after the company's listing at the end of 2024. He was caught in a series of controversies, starting with the "Back Burger Gift Set" high-price dispute, followed by...