Mark Zuckerberg wants Meta agents to "run your whole business"

Key points

• During Meta's most recent earnings call, Mark Zuckerberg hinted that the company had big plans for AI agents.
• Now, we're seeing the first part of those plans come to fruition.
• At the company's Conversations event in London, Meta introduced AI agent tools for businesses that rely on WhatsApp, Instagram and Messenger.
• Officially called the "Meta Business Agent," the new tool will allow business owners to delegate many of their everyday tasks, including interacting with customers and booking appointments.
• Meta says that the business agent will have the ability to "close sales" and recommend products, though human business owners are able to jump into interactions at any point.