Gen Z reshaping India’s gold market, says report
Synopsis India's gold market is poised for transformation driven by digitally savvy Gen Z consumers. This generation views gold as a flexible financial asset, fueling
Synopsis India's gold market is poised for transformation driven by digitally savvy Gen Z consumers. This generation views gold as a flexible financial asset, fueling interest in digital products.
Mobilizing household gold holdings could deepen financial markets and strengthen capital formation. The gold jewellery market is also at an inflection point, requiring innovation and
omnichannel experiences. Creating a Gold Board and Innovation Centre will drive this modernization.
The BriefWire