Quick commerce braces for Rakshabandhan rush
Quick commerce platforms are gearing up for a strong start to the festive season, with Rakshabandhan on August 28 expected to generate 14-15 million orders
Quick commerce platforms are gearing up for a strong start to the festive season, with Rakshabandhan on August 28 expected to generate 14-15 million orders in a single day, up from 8-9 million a year earlier. Blinkit alone is preparing to handle 7-7.5 million orders that day, according to a senior executive familiar with the plans.The surge in demand is also exposing capacity constraints that have long plagued ecommerce marketplaces such as
The BriefWire