Missile noise is loud. Indians' wallets roar louder | TheBriefWire
Missile noise is loud. Indians' wallets roar louder
Published 26 July 2026 ยท finance
Synopsis Indian consumers show resilient demand for aspirational and premium goods this festive season. Inflation and supply disruptions have not significantly impacted overall consumer sentiment
Synopsis Indian consumers show resilient demand for aspirational and premium goods this festive season. Inflation and supply disruptions have not significantly impacted overall consumer sentiment.
Lower interest rates and GST cuts are providing tailwinds for increased spending. Brands and retailers are launching festive campaigns to capitalize on this trend. Consumer
spending during the festive period is projected to be substantial.