‘Bait and switch’: Google faces massive backlash for quietly reducing usage limits on its AI Pro plan

Published on 5/20/2026, 10:17:27 AM

Key points

Google unveiled a number of big AI updates at the company's I/O 2026 developer conference on Monday, including Gemini Spark agent platform, Antigravity 2.0, Gemini Omni world model and Gemini 3.5 Flash, among others.
However, the company also quietly made changes to its Google AI plans, with the top-end AI Ultra plan getting a $50 discount and now starting at $200, while a new Google AI Ultra tier has been introduced at $100 per month.
Another quiet change Google appears to have made is cutting down the limits on its AI Pro subscription, which coincidentally is currently available free of charge to a number of Indian users with a Jio SIM card.
The new changes to the Google AI Pro plan seem to have gotten under the skin of social media users, with netizens showing their frustration on platforms like Reddit.
Google quietly changes AI Pro plan terms: As per...

Quick context: Google unveiled a number of big AI updates at the company's I/O 2026 developer conference on Monday, including Gemini Spark agent platform, Antigravity 2.0, Gemini Omni world model and Gemini 3.5 Flash, among others.

Published May 20, 2026.

📌 Source: LiveMint

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