NASCAR Is Targeting the Young Fans, CEO Says
Steve O'Donnell, NASCAR CEO, says the business has good momentum but he's still focused on attracting younger viewers and getting new fans to the track
Steve O'Donnell, NASCAR CEO, says the business has good momentum but he's still focused on attracting younger viewers and getting new fans to the track. He also talks about competition among the drivers and how that helps the sport.
He speaks on "Bloomberg Open Interest." More on Bloomberg Television and Markets Like this video? Subscribe and turn on notifications so you don't miss any videos
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